The contents of this page demonstrate my skills in Adobe Illustrator, Photoshop, and InDesign. The content below is solely my work.
Bedrock
Bedrock is a full service commercial real estate firm based in downtown Detroit specializing in the strategic development of urban cores. With a portfolio of more than 100 properties totaling over 19 million square feet, Bedrock is the largest real estate partner in downtown Detroit and also has a strong presence in Cleveland. I produce a wide range of narratives, architecture, and marketing projects including internal/external communications, event branding, residential booklets, and window decals.
Rocket companies (Rock connections, Rocket auto)
Rock Connections is a sales and support platform specializing in contact center services and provides a number of services include appointment setting, prequalifying clients, lead and efficiency consulting, lead generation, reporting and analytics. As an Associate Creative Designer on the Business Support team, I managed our internal communication and help ideate and create engaging content for our team members. I also support senior leaders with a variety of creative requests including logos, videos, email templates and all-company events. In my role, I have also created content and developed social media strategies for Rock Connections and supported with creative requests for leaders at Rocket Auto, an online personal loan company.
This portfolio includes logos I have designed for teams within Rock Connections and Rocket Auto, graphics for digital features and company events.
LJ Inc.
LJ Inc. is a contracting company specializing in electric, heating and cooling, millwright, generator, and computer repair. I was contracted to create flyers to promote their new fields of expertise in robotic integration, field service, and engineering services.
TidyMind
For my final project in my Logo and Identity Design class at Central Michigan University, I had to create a company and develop a logo, identity guide, and a campaign surrounding my company. TidyMind is an organization that focuses on awareness for Attention Deficit Hyperactivity Disorder and providing resources for individuals with ADHD and their families and friends. I went for a minimalistic look for this campaign to keep the message simple and easy to understand for both ADHD and non-ADHD individuals.
Clickbait
Clickbait was a project I created for my Logo and Identity Design class. The purpose of this project was to create a stationery set based around a fake company that we were tasked with creating. The design of Clickbait was derived from two elements: fish and technology, hence the name "Clickbait." Clickbait was created as a technology company, so I wanted my design to incorporate technology in some way and ultimately decided to shape a computer mouse in the form of a fish.
